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Press Release

August 18, 2014

New App Design Redefines the Weather - The Weather Channel App for Android

App Launches with Fresh Look, Social Participation and Deeper Content

ATLANTA (August 18, 2014) – A new The Weather Channel® App for Android is for true weather enthusiasts who want a full view of the weather with the expertise, technology and scale of The Weather Channel. Following the recent launch of its iPhone app counterpart, the app is now available from Google Play to all users.

The app’s new design and interface make it easy to use. A new social feature lets fans report your local conditions – you help improve the forecast. Since the launch of its iPhone redesign in April, The Weather Channel team has listened to users and made improvements for Android devices.

“Customer feedback is so important to us, and we have listened carefully to what our iPhone team has heard to improve the Android experience,” said Kevin Doerr, senior vice president of digital products, The Weather Channel. “Not only does this app have a more streamlined view with better data, but it also has more context and crowd-sourced weather reporting.”

Enjoy your best day outside with a new design and new features

Find weather faster – A beautiful new design and simple interface makes the app easy to use. The radar map loads faster and is smoother than ever.

Discover deeper, more engaging content – With improved navigation, use the pull down list for your saved locations. A vertical scroll unveils current conditions, hourly and 10-day forecasts, radar, video, news and more.

Get the info you need – Get in-depth current details – “feels like” temperature, wind, dew point, humidity, visibility, pressure, UV index, and sunrise and sunset times – as well as hourly details out to 48 hours.

Become your own weather forecaster – Introducing Social Weather on Android, the app lets you report and share your weather conditions or see what others in your area are saying, or take and share a photo of your current weather.  

Help improve the forecast – With Social Weather reports, you can help find and improve the forecast for hard-to-predict spots. The Weather Channel includes data points from proprietary models, official government sources worldwide, Weather Underground’s network of 34,000 personal weather stations, and now crowd-sourced weather reports via mobile app.   

Plan your travel – A helpful tool gives airport delays for all your travel needs.

Prepare for pollen, no matter the season – Keep up with the latest pollen counts and information, including direct pollen alerts available.

Stay safe in severe weather – During extreme events, your entire app will change to tell you the full story.

Be alerted when it matters most – Get notifications for severe weather and high pollen counts. You can also activate an always-on temperature view.

Going beyond just a superior forecast, users can now also get the science behind the weather and the stories around it with the app, as well as multiple widget options for your home screen. The app still gives current conditions and forecasts you trust, past and future radar maps, severe Push alerts and badges for your area, the latest news and videos, and global language support.

The Weather Channel App for Android gives you all the information you need – and gets your input – to help enjoy your best day outside with the most accurate and actionable forecast available. After all, when you see the world through weather, “It’s Amazing Out There.”

Check out the new app available from Google Play, and learn more from this video or at weather.com/android.

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The Weather Company: Where the World Gets its Weather

Through The Weather Channel, weather.com, Weather Underground, Intellicast.com and third-party publishing partners, the company provides millions of people every day with the world's best weather forecasts, content and data, connecting with them through television, online, mobile and tablet screens. Through WSI and Weather Central, the company delivers superior professional weather services for the media, aviation, marine and energy sectors. The Weather Company is owned by a consortium made up of NBC Universal and the private equity firms The Blackstone Group and Bain Capital. For more information, visit www.weather.com/press.

Media Contact: Melissa Medori, The Weather Company, melissa.medori@weather.com