November 15, 2012

The Weather Company Appoints Patrick Vogt President of International Division

ATLANTA, USA and LONDON, UK (November 15, 2012) – The Weather Company (TWC), parent company of leading weather providers The Weather Channel,, Weather Underground, WSI and Weather Central, today announced the appointment of Patrick Vogt as president of its international division. Vogt joined the company earlier this summer when TWC acquired Weather Central, of which Vogt was CEO.

Vogt and his division will be responsible for all international business including TWC’s digital and professional products and services. All sales, marketing, and operational functions within the international regions will report to him. Vogt will be based in TWC’s UK office in London and report to TWC Chairman and CEO David Kenny.

“Patrick has been a great addition since joining us a part of the Weather Central acquisition, and we knew immediately we wanted him to be a part of the future of TWC,” said Kenny. “International is one of the key areas of growth for our company, and I am certain his leadership will help us reach our aggressive goals.”

Prior to leading Weather Central, Vogt was CEO of Datran Media (now PulsePoint) of which he currently serves as chairman of the board. Previously, he was CEO of NASDAQ-traded Enliven Marketing Technologies (Unicast). Vogt has also held senior executive posts with some of the world’s premier global brands including Sony, Dell and HP. 

"The science behind our work at The Weather Company is truly groundbreaking, and I am excited to be leading our growth and expansion internationally,” said Patrick Vogt. “The impact of climate change, weather patterns, weather data and science are some of the most complex big data sets in any industry. We are focused on leveraging the best technologies to analyze data and create predictive analytics that can protect property and save lives across the globe.”

As an internationally recognized leader for his views on the convergence of Internet, media, advertising, technology, mobile, and social media, Vogt has authored industry trend articles for business publications such as Forbes CMO Network, among others. Selected for his early adoption of Internet strategies, Vogt has spoken at the United Nations as an expert on Internet and ecommerce business topics. He is also at the forefront of the Corporate Social Responsibly (CSR) movement, and spoke on the subject at the prestigious TED 2010 Conference.

Vogt holds several board of director positions in technology and the Internet, and is founder of angel investment company Green Strategy, focused on building companies with sustainable business practices.  

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About The Weather Company

The Weather Company provides the world's best weather. Through The Weather Channel,, Weather Underground, and third-party publishing partners, the company provides millions of people every day with the world's best weather forecasts, content and data, connecting with them through television, online, mobile and tablet screens. Through WSI and Weather Central, the company delivers superior professional weather services for the media, aviation, marine and energy sectors. The Weather Company is owned by a consortium made up of NBC Universal and the private equity firms The Blackstone Group and Bain Capital. For more information, visit